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 <p>Welcome to my wiki:<font color="#666699"><strong>rusi marinov researcher of
 information science, knowledge management and social media
 communications</strong></font></p>
 <p> </p>
 <p>New ideas for innovation knowledge</p>
 <div align="left"><font size="3" color="#FF6600"><span><strong>Strategic
 communications and knowledge management/ electronic
 book/</strong></span></font></div>
 <div align="center"> </div>
 <div align="right"><font size="2">Roussi Marinov,Ph.D.</font></div>
 <div align="right"><span style="font-size: 12pt;"><font size="2">Associate
 professor of Information Science,</font></span></div>
 <div align="right"><span style="font-size: 12pt;"><font size="2">A Member of
 International Association of Business Communicators</font></span></div>
 <div align="right"> </div>
 <div><em><font size="5">In this book we are developing new information
 platforms for communication problems solving using modern knowledge
 approaches.</font></em></div>
-<div><span style="font-size: 16pt;">One the most remarkable things</span>
-<span style="font-size: 16pt;">that increase productivity and efficiency of
-institutions are knowledge, communication and content management.</span></div>
+<div><span style="font-size: 16pt;">One the most remarkable
+things</span><span style="font-size: 16pt;">that increase productivity and
+efficiency of institutions are knowledge, communication and content
+management.</span></div>
 <div><span style="font-size: 16pt;">Knowledge and content management are
 strategic communication tools in the information age. If we want to have more
 effective and coordinated communications in our companies we must develop a new
 communication techniques for managing and synchronizing information flows
 within and out of the organization. The communication content must be related
 to organization mission, strategic vision and goals, CEO decisions making
 process, and professional competence of the employees.</span></div>
 <div><span style="font-size: 16pt;">Knowledge Management seeks to make the best
 use of the knowledge that is available to an organization, creating new
 knowledge in the process. According WWW<em>Virtual Library on Knowledge
 Management</em></span></div>
 <div><span style="font-size: 16pt;">KM refers to the critical issues of
 organizational adaptation, survival, and competence in face of increasingly
 discontinuous environmental change. Essentially, it embodies organizational
 processes that seek synergistic combination of data and information processing
 capacity of information technologies, and the creative and innovative capacity
 of human beings."</span></div>
 <div><span style="font-size: 16pt;">These strategic instruments and initiatives
 are also corresponding with knowledge representations and ontology management
 in the institutions. From another point of view ontology media is a most
 powerful technological and semantic platform, which helps modern organizations
 to achieve their strategic objectives.　</span></div>
 <div><span style="font-size: 16pt;">Experts argue that information is a flow of
 messages, while knowledge is created by that very flow of information anchored
 in the beliefs and commitments of the holders.</span></div>
 <div><span style="font-size: 16pt;">Organizational knowledge is frequently
 categorized into typologies. For example, Nonaka and Takeuchi (1995) identify
 tacit and explicit knowledge; Choo (1998) see three different types of
 knowledge (tacit, explicit, and cultural); and Boisot (1998) describe four
 types (personal, proprietary, public knowledge and common sense).</span></div>
 <div><span style="font-size: 16pt;">Tacit knowledge seems to be the primary
 concern of KM writers and has been a great deal of discussion in the literature
 about its nature. Tacit knowledge is defined as action-based, entrained in
 practice, and therefore cannot be easily explained or described, but is
 considered to be the fundamental type of knowledge on which organizational
 knowledge is built. For Michael Polanyi, tacit knowledge cannot be expressed
 because "we know more than we can tell". Polanyis epistemology objectified the
 cognitive component of knowledge learning and doing by labelling it tacit
 knowledge and for the most part removing it from the public view. Learning and
 doing became a 'black box' that was not really subject to management, the best
 that could be done was to make tacit knowledge explicit.</span></div>
 <div><span style="font-size: 16pt;">The failure to provide any theoretical
 understanding of how organisations learn new things and how they act on this
 information, meant that first generation Knowledge Management was incapable of
 managing knowledge creation. Therefore we cannot articulate what we know with
 words because we are not fully conscious of all the knowledge we possess. It
 resides and remains in the human mind. Nonaka and Takeuchi argue, tacit
 knowledge can be transmitted through social interactions or socialization, and
 made explicit through externalization-although they agree with the idea that
 tacit knowledge is somewhat hidden. These very different perspectives are a
 reflection of different backgrounds.</span></div>
 <div><span style="font-size: 16pt;">The other subjects of the book also
-describe: e-<em>learning</em>and interactive system using for managing
+describe: e-<em>learning</em> and interactive system using for managing
 contemporary network institutions.</span></div>
 <div><strong><span style="font-size: 16pt;">The book contents the following
 parts:</span></strong></div>
 <div><em><span style="font-size: 16pt;">Strategic communication
 approaches;</span></em></div>
 <div><em><span style="font-size: 16pt;">Leadership
 communications;</span></em></div>
 <div><em><span style="font-size: 16pt;">Communication
 management;</span></em></div>
 <div><em><span style="font-size: 16pt;">Knowledge management;</span></em></div>
 <div><em><span style="font-size: 16pt;">Integrating ontology e-learning
 system.</span></em></div>
 <p><a href="http://rusicom.wordpress.com">knowledge management</a></p>
 <p><a href="http://etria.net/portal/"><strong><font color="#FF6600">European
 innovation organization</font></strong></a></p>
 <hr>
 <ul>
 <li><a href=
 "http://www.spannerworks.com/fileadmin/uploads/eBooks/What_is_Social_Media.pdf">
 <strong><font color="#000080">social media future</font></strong></a>;</li>
 <li>social e-learning;</li>
 <li>knowledge platforms</li>
 <li><a href="http://crisiscom.workpad.com">crisis communications</a></li>
 </ul>